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The Indian Circle website focuses on connecting Internet web pages of federally recognized American Indian Tribes via the use of a “web ring” (Seminole Tribe of Florida, No Date). The Indian Circle website is maintained by the Seminole Tribe of Florida and restricts the content of its web ring solely to federally recognized tribal sites. According to Indian Circle, web rings provide the World Wide Web with a different way to organize websites by grouping sites with similar content and linking them together in a circle. These sites create a cyclical organizational structure, allowing users to jump to adjacent sites by clicking “Previous” or “Next” link buttons, eventually arriving at the original page after all of the sites have been sequentially processed. From the web ring itself or the hyperlink index of tribal sites, Indian Circle asserts that users will be able to reach most American Indian tribes on the Internet, denoting itself as “the first step on the American Indian Internet network” (Seminole Tribe of Florida, No Date).


(Seminole Tribe of Florida, No Date)

(Seminole Tribe of Florida, No Date)

The graphical theme pervasive throughout Indian Circle incorporates a starry sky background image with interspersed circular patterns. Although this site is maintained by the Seminole tribe, there is an absence of any photographic images of or relating to the Seminoles or any other tribe. The only image representation found on Indian Circle is a multicolored “medicine man” appearing to have blurred circular patterns superimposed upon him. The colored swirl-like strokes superimposed over the medicine man image touch upon stylistic notions associated with “Peyote art,” however further analysis into this matter is beyond the scope of this study.

Indian Circle’s main feature is to provide a web ring service, which cyclically link federally recognized tribal websites together. Each American Indian website holds equal weight within the ring, connecting tribal members throughout the United States based upon their sovereign recognition. Indian Circle’s “Participation” webpage highlights the steps and instructions for becoming a member of the ring. The construction of this page exhibits a more complex programming backend than most other sites I encountered. The CGI scripting language is used to create an online submission form that stores detailed information about potential web ring candidates within a database. Once tribal groups have received acceptance notification, they are instructed to download the Indian Circle web ring image and place it on their homepage. Indian Circle then provides accepted sites with dynamic HTML code that embeds specific site identification information within the Indian Circle graphic. By way of a CGI scripting agent, this graphic is transformed into a dynamic link, placing the specific tribal site within the broader web ring structure.


(Seminole Tribe of Florida, No Date)

Indian Circle’s creation and use of this sophisticated web application allows the web ring to dynamically evolve as more tribal groups join and the communal network expands. Opposed to congregator sites’ static server-side indexing and categorical placement of tribal website links, Indian Circle relies on direct client-side involvement to ensure community continuance and growth. In a movement away from a standard hyperlink index, the cyclical Indian Circle web ring integrates cultural aesthetics rooted in pan-Indian off-line cultural identity within the virtual context of the Internet. Paula Gunn Allen’s (1986) Sacred Hoop is the primary watershed text which deals most centrally with the concept of the hoop or “sacred circle” in native traditions. Particularly, Allen’s work uses cross-tribal concepts of the hoop as a metaphor or symbol of individual and community balance. The structural decision to integrate this circular metaphor common across tribal groups plays a central role in establishing commonalities among web ring members by creating a navigational experience markedly symbolic of American Indian culture. Members’ recognition of and interaction within this organizational structure aid in creating a unified group identity and sustaining an online community structure rooted in a distinctive cultural aesthetic.

NativeWeb and Indian Circle provide examples of websites aiming to foster broader social cohesion among a wide range of tribal groups. The emergence of these sites provides a contextual setting for members to ascribe to and negotiate between specific tribal and broader pan-Indian identities. As seen within these sites, careful decisions regarding content and structure play key roles in fostering interaction, establishing community, and shaping group identity. Content-based and structural decisions profoundly impact how members recognize and ascribe to group identity and socially organize. These markedly unique approaches to supratribal website construction reflect the different ways ethnic distinction appears, group identity asserted, and broader community structure is formed on the Internet.


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